![Levi's® Engineered Jeans™ at 20: The Innovative Backstory of LEJ - Levi Strauss & Co : Levi Strauss & Co Levi's® Engineered Jeans™ at 20: The Innovative Backstory of LEJ - Levi Strauss & Co : Levi Strauss & Co](https://levistrauss.com/wp-content/uploads/2019/06/FLT_0000_038_021-72-DPI-Web-Black-Logo-Portrait-Bottom-Right-700x978.jpg)
Levi's® Engineered Jeans™ at 20: The Innovative Backstory of LEJ - Levi Strauss & Co : Levi Strauss & Co
Levi's - Levi Strauss & Co's first bell bottom came along in 1969, initially in denim and then in blends of every fabric imaginable. | Facebook
![A pair of Levi's jeans from 1880s, found in abandoned mine, sells for Rs 72 lakh - The Economic Times A pair of Levi's jeans from 1880s, found in abandoned mine, sells for Rs 72 lakh - The Economic Times](https://img.etimg.com/thumb/width-420,height-315,imgsize-236948,resizemode-1,msid-94865204/magazines/panache/a-pair-of-levis-jeans-from-1880s-found-in-abandoned-mine-sells-for-87000/pair-of-denims.jpg)
A pair of Levi's jeans from 1880s, found in abandoned mine, sells for Rs 72 lakh - The Economic Times
![A pair of Levi's jeans from 1880s, found in abandoned mine, sells for Rs 72 lakh - The Economic Times A pair of Levi's jeans from 1880s, found in abandoned mine, sells for Rs 72 lakh - The Economic Times](https://img.etimg.com/photo/msid-94865276/levis-jeans.jpg)