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A king's ransom — the untold tales of the 2003 sneaker courtship of LeBron James
The Road To Riches: How LeBron James Changed The Sneaker Game Forever | BashaBearsBasketball.com
LeBron James Nike: King Jame's Lifetime Deal is Bonkers
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Nike Had Conditions Before Giving Rookie Michael Jordan A Contract: Either Be NBA Rookie Of The Year, Or Average 20 PPG, Or Be An All-Star, Or Sell $4M Worth Shoes In A
NBA: Story behind LeBron's Nike ad for debut shoe - ESPN
Zion Williamson's shoe deal with Nike's Jordan Brand is the richest ever for an NBA rookie - MarketWatch
On this day in 2003: LeBron James inked the richest rookie shoe deal
The History of LeBron James Basketball Shoes | Finish Line
LeBron James' Game-worn Rookie Sneakers Headed for IPO - Boardroom
How LeBron James spent his first endorsement check from Nike
Lakers: LeBron James Rookie Game Sneakers Offered as Stock Investment - All Lakers | News, Rumors, Videos, Schedule, Roster, Salaries And More
The NBA's Richest Shoe Deals: LeBron, Kobe And Durant Are Still No Match For Michael Jordan
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
LeBron James Signs Lifetime Deal With Nike - FloHoops
Adidas had a chance to land rookie LeBron James with a 10-year, $100 million contract. Instead, they lowered their offer to $70 million at the last minute, allowing Nike to swoop in
A king's ransom — the untold tales of the 2003 sneaker courtship of LeBron James
LeBron James Signs Largest Deal in Nike History
Nike Gave LeBron a Lifetime Shoe Deal
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
LeBron James' Game-worn Rookie Sneakers Headed for IPO - Boardroom
LeBron James Signs Largest Deal in Nike History
Bronny James gets an early start on future with NIL deal with Nike
LeBron James' rookie Nike sneaker deal at par with late Kobe Bryant and Michael Jordan
Fifteen years ago, Reebok and Adidas wanted him bad — so how exactly did LeBron James end up with Nike?
LeBron James Signs Historic $1 Billion Deal With Nike | BashaBearsBasketball.com
LeBron James spent ONLY $2000 of his $90 million Nike contract!”: How The King spent his first ever Nike endorsement check as an 18-year-old - The SportsRush